Digital Product Catalogue Design
Project Description
I want to turn our growing range of bags, pouches, laptop sleeves and backpacks into a polished, scroll-stopping catalogue that I can email to buyers or upload to the website. The goal is simple: showcase each product at its best. No heavy spec sheets, just strong visuals, concise copy and a layout that guides the reader naturally from one family of items to the next. Here’s what I’ll hand over: brand guidelines, high-resolution photos, basic product details and any copy we already have. What I need from you is the creative and strategic thinking to weave that material into a cohesive story—choosing the right hierarchy, grouping items logically, refining captions, balancing white space and imagery, and finishing with an eye-catching cover. Final deliverable must be a digital PDF, export-ready for email and web, plus the open design file (Adobe InDesign or Illustrator) with linked assets so my team can update it later. Deliverables: • 1 complete catalogue layout (approx. 20–24 pages; confirm once we finalise item count) • Press-quality PDF and web-optimised PDF • Source file with fonts, links and style sheets clearly organised If you’ve crafted catalogues or lookbooks before, show me a couple of highlights and briefly outline how you’d structure this project—from initial mock-ups to final hand-off. I’m aiming to choose someone within the next few days and have a first draft back within a week, so please confirm your availability in the proposal.