Director of Product Marketing

Location: United States <div> <p>AI is fundamentally changing how product strategy and market strategy work together. The boundary between building the right product and bringing it to market the right way is disappearing — and the companies that recognize this will build product marketing functions that operate as strategic growth engines, not service organizations.</p> <p>ActiveCampaign’s Active Intelligence platform — autonomous AI agents serving 180,000+ growing businesses — is redefining how marketing works. We need a Director of Product Marketing who shapes how the market understands it through bold storytelling, drives adoption that compounds, and transforms the PMM discipline in the process.</p> <p>This role reports to the SVP of Product. Product and Product Marketing operate as a single strategic arm — you’ll have the same context as the people building the product and the same accountability for what happens when it meets the market. This is a player-coach role: you lead a team, but you also personally create — strategies, narratives, content, programs. AI makes that possible at a level it never was before, and we expect our leaders to use it.</p> <p><strong>Why This Role Matters:</strong><br>The way companies build, market, and grow products is being reshaped by AI. Product Marketing must evolve from a support function into a strategic operating system for customer understanding, market differentiation, and intelligent go-to-market execution. At ActiveCampaign, we’re building that now. This role is at the center of it.</p> </div> GDPR Compliance: Sourced via verified public channels under Legitimate Interests (Art. 6(1)(f) GDPR). [Contact Info Protected]

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