Tequila Market Manager New York
Posted by Bandero Tequila | Budget: $95649 (hourly)
Job Description & Project Requirements
Location: New York City Metropolitan Area <strong>Tequila Market Manager - New York</strong><p><strong>Location:</strong><span> New Jersey</span></p><p><strong>Brand:</strong><span> Bandero Premium Tequila</span></p><p><strong>Employment Type:</strong><span> Full-Time</span></p><p><strong>Compensation:</strong><span> $100,000 Base Salary | Commission | Full Benefits</span></p><strong>About Bandero Premium Tequila</strong><p><span>Bandero Premium Tequila is a fast-growing premium spirits brand entering an exciting new stage of national expansion. With increasing distribution, major retail opportunities, high-profile events, and strategic partnerships, Bandero is building meaningful momentum across the United States.</span></p><p><span>The brand is expanding its presence in key markets, developing strong relationships with leading distributors and retailers, and creating memorable consumer experiences through tastings, sponsorships, hospitality programs, and brand activations.</span></p><p><span>As Bandero continues to grow its national footprint, New York represents a major opportunity for visibility, influence, and long-term sales growth. We are seeking a driven Market Manager who is excited to help build the market from the ground up, secure influential placements, and become an important part of the brandâs continued expansion.</span></p><strong>Position Overview</strong><p><span>We are seeking an experienced, connected, and results-driven </span><strong>New York Market Manager</strong><span> to lead Bandero Premium Tequilaâs growth throughout the state.</span></p><p><span>This is an opportunity to join a growing brand at a pivotal stage and play a direct role in shaping Banderoâs success in one of the most important wine and spirits markets in the country.</span></p><p><span>The New York Market Manager will be responsible for increasing sales, supporting distribution teams, securing new on-premise and off-premise placements, and building lasting relationships with key accounts and industry leaders.</span></p><p><span>The ideal candidate has strong roots in the New York hospitality and beverage community, existing relationships with buyers and decision-makers, and the entrepreneurial drive to build a premium spirits brand in a competitive market.</span></p><p><br></p><strong>Key Responsibilities</strong><strong>Distributor Management</strong><ul><li><span>Work closely with Banderoâs distributor partner to execute sales programs and achieve market goals.</span></li><li><span>Build strong relationships with distributor leadership, managers, and sales representatives.</span></li><li><span>Conduct regular distributor meetings, sales presentations, ride-alongs, and account visits.</span></li><li><span>Motivate and support distributor teams to increase placements, reorders, and overall sales.</span></li><li><span>Monitor distributor inventory, depletions, execution, and performance against established goals.</span></li><li><span>Ensure distributor activities remain aligned with Banderoâs sales strategy and premium brand positioning.</span></li></ul><strong>Account Management and Sales</strong><ul><li><span>Leverage existing relationships and build new connections to grow Banderoâs presence throughout New York.</span></li><li><span>Secure new on-premise and off-premise placements.</span></li><li><span>Develop relationships with key buyers, beverage directors, restaurant groups, retailers, bars, hotels, lounges, nightclubs, and other influential accounts.</span></li><li><span>Manage existing accounts and identify opportunities to increase reorders, menu placements, displays, and promotional support.</span></li><li><span>Create targeted sales plans for priority accounts and high-value opportunities.</span></li><li><span>Maintain a consistent market presence through regular account visits and follow-up.</span></li></ul><strong>Brand Building</strong><ul><li><span>Serve as a knowledgeable and enthusiastic ambassador for Bandero Premium Tequila.</span></li><li><span>Host tastings, staff trainings, buyer presentations, events, and activations that reflect Banderoâs premium image.</span></li><li><span>Educate distributor teams, retail staff, bartenders, servers, and consumers on the Bandero portfolio and brand story.</span></li><li><span>Identify local partnerships, sponsorships, and events that can increase visibility and consumer engagement.</span></li><li><span>Ensure Bandero is represented professionally and consistently across all customer and consumer interactions.</span></li></ul><strong>Market Development</strong><ul><li><span>Identify opportunities for expansion throughout New York.</span></li><li><span>Monitor competitive brands, pricing, promotions, account activity, and market trends.</span></li><li><span>Provide insight into the New York market landscape, culture, and key industry players.</span></li><li><span>Help develop localized sales, marketing, promotional, and activation strategies.</span></li><li><span>Collaborate with company leadership on programs designed to increase distribution and brand awareness.</span></li></ul><strong>Reporting and KPIs</strong><ul><li><span>Track and report on placements, reorders, depletions, sales targets, account activity, and promotional effectiveness.</span></li><li><span>Maintain an organized pipeline of prospective and active accounts.</span></li><li><span>Provide regular market updates, sales reports, competitive insights, and opportunity assessments.</span></li><li><span>Manage market expenses responsibly and submit timely documentation.</span></li><li><span>Work toward clearly defined sales and distribution goals.<br></span></li></ul><strong>Qualifications</strong><ul><li><span>Proven experience in sales, brand building, market management, or account management in the New York market.</span></li><li><span>Existing relationships with New York buyers, distributors, retailers, restaurants, bars, hotels, nightlife venues, or hospitality groups strongly preferred.</span></li><li><span>Established book of business is a significant plus.</span></li><li><span>Demonstrated success opening new accounts and growing existing business.</span></li><li><span>Experience managing, supporting, and motivating distributor partners.</span></li><li><span>Strong understanding of the New York wine and spirits market, including its culture, key accounts, and industry landscape.</span></li><li><span>Excellent communication, presentation, negotiation, relationship-management, and organizational skills.</span></li><li><span>Self-motivated and able to manage a large territory independently.</span></li><li><span>Comfortable working in a fast-paced, entrepreneurial environment.</span></li><li><span>Passionate about premium spirits and building a growing brand from the ground up.</span></li><li><span>Ability to work flexible hours, including occasional nights and weekends, for events, tastings, and activations.</span></li><li><span>Ability and willingness to travel throughout New York as required.</span></li><li><span>Valid driverâs license, clean driving record, and reliable transportation.</span></li><li><span>Must meet all legal requirements for representing and promoting an alcoholic beverage brand.<br></span></li></ul><strong>What We Offer</strong><ul><li><span>Competitive base salary based on experience.</span></li><li><span>Commission based on sales performance.</span></li><li><span>Health, dental, and vision insurance.</span></li><li><span>Accrued paid time off and sick time.</span></li><li><span>Paid company holidays.</span></li><li><span>Reimbursement for approved business and travel expenses.</span></li><li><span>Dynamic and entrepreneurial work environment.</span></li><li><span>Opportunity for advancement as the brand continues to expand nationally.</span></li></ul><p><br></p><br/><br/>Please mention the word **OUTSHINE** and tag RMjA5LjQyLjI4LjExOA== when applying to show you read the job post completely (#RMjA5LjQyLjI4LjExOA==). 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